Lexington, Ky. — July 8
The International Coach Federation has released the executive summary for its 2013 “Organizational Coaching Study,” which reports on the following updates regarding the industry:
• Coaching is used effectively by a variety of organizations, but the extent to which it is used varies widely.
• Most organizations use a “hybrid” model, employing both internal and external coaches.
• Organizations look at coaches’ reputations and recommendations when making purchasing decisions.
• Coaching yields a host of positive organizational value, including leadership development and performance, increased levels of employee engagement, reduced attrition and improved teamwork.
• Although organizations use tools such as 360-degree feedback assessments and employee surveys to measure coaching impacts, formally assessing and quantifying the return on investment and success of coaching remains a challenge.
The study was undertaken by the ICF in collaboration with PricewaterhouseCoopers LLP to provide businesses, coaches, stakeholders and the general public with new information and insights about the status, value, effectiveness and impact of professional coaching within organizations.
The executive summary synthesizes information gleaned from in-depth interviews with individuals responsible for making decisions about coaching within their organizations. It reveals that coaching decision-makers within organizations place a high value on ethical practice, with confidentiality a top priority.
Source: The International Coach Federation