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Janssen: Pharmaceutical Companies for Johnson and Johnson

About Janssen: Pharmaceutical Companies for Johnson and Johnson

In 2013, Janssen piloted a social learning platform for sales representatives focused on helping physicians get their patients to start and stay on therapy via provision of education on insurance coverage for Janssen products. Since inception it has reduced prior authorization approval time by two days for patients with chronic diseases, letting them receive treatment sooner while also providing Janssen with a 10% increase in prescriptions filled, accounting for a $29 million increase in sales from just one franchisee using the platform over a year.